About Prompt
- Prompt Type – Dynamic
- Prompt Platform – ChatGPT, Grok, Deepseek, Gemini, Copilot, Midjourney, Meta AI and more
- Niche – Beauty & Skincare
- Language – English
- Category – Social Media Ads
- Prompt Title – VEO 3 Prompt for Face Wash Ad
Prompt Details
This is structured as a “master prompt” or template, which you can easily customize using the defined variables.
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### **Optimized Dynamic VEO 3 Prompt: Social Media Face Wash Ad**
**Prompt Goal:** To generate a short, visually captivating, and high-converting 15-second video advertisement for a face wash, suitable for social media platforms like Instagram Reels, TikTok, and YouTube Shorts. The ad should convey a feeling of freshness, efficacy, and gentle luxury.
**AI Platform:** Universal (Designed for VEO 3, Runway, Pika, etc. Technical specifications are noted for easy adaptation).
**Prompt Type:** Dynamic (Utilizes variables for easy customization).
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### **Part 1: Master Prompt Template**
**(Copy and paste this entire section into your AI tool, after filling in the variables from Part 2)**
**[SCENE 1: THE HOOK – PROBLEM AWARENESS]**
* **Duration:** 0-2 seconds
* **Shot Type:** Extreme close-up, macro shot.
* **Subject:** A detailed view of a small patch of human skin.
* **Description:** An ultra-detailed macro shot of a person’s cheek. The skin texture is visible, appearing **[AdjectiveForSkinBefore]** and slightly stressed. The lighting is flat, neutral morning light, highlighting the pores and slight imperfections. A single finger gently touches the skin, showing its lack of bounce.
* **Keywords:** Macro videography, skin texture, dull skin, dehydrated, realistic, 4K, high detail.
**[SCENE 2: THE INTRODUCTION – PRODUCT AS HERO]**
* **Duration:** 2-5 seconds
* **Shot Type:** Dynamic product hero shot with motion. Slow motion.
* **Subject:** The **[ProductName]** face wash bottle.
* **Description:** Transition with a liquid splash effect. The **[ProductName]** bottle, with its **[ProductPackagingDescription]** design, emerges in elegant slow motion from a swirl of crystal-clear water. A photorealistic visual of **[KeyIngredientVisual]** floats gracefully beside the bottle (e.g., a sprig of green tea, a droplet of hyaluronic acid serum). The lighting becomes bright, clean, and luminous.
* **Keywords:** Product cinematography, slow motion, water splash, hero shot, clean aesthetic, minimalist, luminous lighting, commercial photography.
**[SCENE 3: THE EXPERIENCE – SENSORIAL APPLICATION]**
* **Duration:** 5-9 seconds
* **Shot Type:** A sequence of two quick cuts: a medium shot and a close-up.
* **Subject:** The **[TargetPersonaDescription]**.
* **Description:**
* **(Cut 1):** A medium shot of the **[TargetPersonaDescription]** smiling softly in a pristine, minimalist bathroom with **[BathroomAesthetic]**. They dispense a pearl-sized amount of the face wash onto their palm.
* **(Cut 2):** A satisfying close-up shot of their hands creating a rich, creamy, **[LatherTexture]** lather. The focus is on the luxurious texture of the foam.
* **(Cut 3):** The person gently massages the lather onto their damp face in a circular motion, their expression is one of pure, blissful relaxation.
* **Keywords:** Sensorial experience, creamy foam, rich lather, gentle, satisfying, ASMR, clean, bright, spa-like.
**[SCENE 4: THE TRANSFORMATION – THE RESULT]**
* **Duration:** 9-13 seconds
* **Shot Type:** Slow-motion action shot followed by a radiant close-up.
* **Subject:** The **[TargetPersonaDescription]**.
* **Description:**
* **(Action):** In beautiful slow motion, the person splashes their face with pristine, clear water. Individual droplets fly towards the camera. The lighting is now golden hour or soft morning sun, creating a halo effect.
* **(Result):** A smooth dolly zoom into a close-up of their face. Their skin is now visibly **[AdjectiveForSkinAfter]**, dewy, and glowing with health. They have a genuine, confident smile. A single, perfect water droplet rolls down their cheek.
* **Keywords:** Slow motion water splash, radiant skin, glowing, hydrated, dewy, transformation, healthy glow, cinematic, golden hour light.
**[SCENE 5: THE CALL TO ACTION – BRAND REINFORCEMENT]**
* **Duration:** 13-15 seconds
* **Shot Type:** Final product lockup shot.
* **Subject:** The **[ProductName]** bottle with text overlay.
* **Description:** The final shot is the **[ProductName]** bottle sitting on a clean, minimalist surface. The background is slightly blurred. The brand logo and the tagline “**[Tagline]**” appear in clean, modern typography.
* **Keywords:** Product shot, call to action, clean typography, minimalist background, branding.
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**[GLOBAL DIRECTIVES FOR THE ENTIRE VIDEO]**
* **Overall Aesthetic:** **[BrandAesthetic]**. Bright, airy, clean, and uplifting.
* **Pacing:** Fast-paced cuts to maintain engagement, with moments of luxurious slow motion for emphasis.
* **Color Palette:** **[ColorPalette]**. The palette should feel fresh, natural, and align with the brand identity.
* **Lighting:** Consistently bright, soft, natural-looking light. Avoid harsh shadows or dark, moody scenes.
* **Focus:** Maintain a shallow depth of field to keep the focus on the subject and product.
* **Technical Specs (Adapt for your platform):**
* **Aspect Ratio:** 9:16 (Vertical for social media)
* **Resolution:** 1080p or 4K for high quality.
* **Frame Rate:** 30fps, with specific scenes shot at 120fps for slow-motion effects.
* **Style:** Cinematic, high-end commercial.
**[NEGATIVE PROMPTS / EXCLUSIONS]**
* **Exclude:** Unrealistic “plastic” or overly airbrushed skin, cluttered or distracting backgrounds, medical or sterile laboratory settings, dark or yellow lighting, cartoonish effects, anything that looks cheap or low-quality. The model should look naturally beautiful and relatable, not overly made-up.
—
### **Part 2: Dynamic Variables & Customization Guide**
Fill in these bracketed variables before using the master prompt. This allows you to tailor the ad for different products and campaigns.
* `[ProductName]`: The name of the face wash. (e.g., “AquaPure Gentle Cleanser”, “GlowHydra Face Wash”)
* `[KeyIngredientVisual]`: The primary ingredient to be visualized. (e.g., “a swirling green tea leaf”, “a microscopic bubble of hyaluronic acid”, “a delicate orchid petal”)
* `[Tagline]`: The brand’s slogan or the ad’s call to action. (e.g., “Your Daily Glow, Unlocked.”, “Purely You.”)
* `[TargetPersonaDescription]`: A brief description of the ideal user. (e.g., “a 25-year-old woman with a natural, minimalist aesthetic”, “a 30-year-old man with an active lifestyle”)
* `[ProductPackagingDescription]`: Describe the bottle/tube. (e.g., “minimalist white bottle with a light blue cap”, “sleek, transparent tube with gold lettering”)
* `[AdjectiveForSkinBefore]`: How the skin looks at the start. (e.g., “dull and tired”, “oily and congested”, “dry and flaky”)
* `[AdjectiveForSkinAfter]`: How the skin looks at the end. (e.g., “plump and hydrated”, “refreshed and balanced”, “bright and luminous”)
* `[LatherTexture]`: Describe the foam. (e.g., “cloud-like”, “dense and micro-bubble”, “silky and soft”)
* `[BathroomAesthetic]`: The style of the setting. (e.g., “marble and gold accents”, “light wood and green plants”, “scandinavian minimalist”)
* `[BrandAesthetic]`: The overall mood and style of the brand. (e.g., “Clean and scientific”, “Natural and organic”, “Luxurious and premium”, “Fun and vibrant”)
* `[ColorPalette]`: The main colors for the ad. (e.g., “Soft whites, pastel blues, and a touch of sage green”, “Cream, beige, and a pop of coral”)
—
### **Example Prompt in Practice**
Here is the master prompt filled out for a fictional product called **”GlowHydra Hyaluronic Cleanser.”**
**(This is the final text you would input into the AI generator)**
**[SCENE 1: THE HOOK – PROBLEM AWARENESS]**
* **Duration:** 0-2 seconds
* **Shot Type:** Extreme close-up, macro shot.
* **Subject:** A detailed view of a small patch of human skin.
* **Description:** An ultra-detailed macro shot of a person’s cheek. The skin texture is visible, appearing **dull and tired** and slightly stressed. The lighting is flat, neutral morning light, highlighting the pores. A single finger gently touches the skin, showing its lack of bounce.
* **Keywords:** Macro videography, skin texture, dull skin, dehydrated, realistic, 4K, high detail.
**[SCENE 2: THE INTRODUCTION – PRODUCT AS HERO]**
* **Duration:** 2-5 seconds
* **Shot Type:** Dynamic product hero shot with motion. Slow motion.
* **Subject:** The **GlowHydra Hyaluronic Cleanser** face wash bottle.
* **Description:** Transition with a liquid splash effect. The **GlowHydra Hyaluronic Cleanser** bottle, with its **minimalist white bottle with a light blue cap** design, emerges in elegant slow motion from a swirl of crystal-clear water. A photorealistic visual of **a delicate orchid petal** floats gracefully beside the bottle. The lighting becomes bright, clean, and luminous.
* **Keywords:** Product cinematography, slow motion, water splash, hero shot, clean aesthetic, minimalist, luminous lighting, commercial photography.
**[SCENE 3: THE EXPERIENCE – SENSORIAL APPLICATION]**
* **Duration:** 5-9 seconds
* **Shot Type:** A sequence of two quick cuts: a medium shot and a close-up.
* **Subject:** A **25-year-old woman with a natural, minimalist aesthetic**.
* **Description:**
* **(Cut 1):** A medium shot of the **25-year-old woman with a natural, minimalist aesthetic** smiling softly in a pristine, minimalist bathroom with **light wood and green plants**. They dispense a pearl-sized amount of the face wash onto their palm.
* **(Cut 2):** A satisfying close-up shot of their hands creating a rich, creamy, **cloud-like** lather.
* **(Cut 3):** The person gently massages the lather onto their damp face in a circular motion, their expression is one of pure, blissful relaxation.
* **Keywords:** Sensorial experience, creamy foam, rich lather, gentle, satisfying, ASMR, clean, bright, spa-like.
**[SCENE 4: THE TRANSFORMATION – THE RESULT]**
* **Duration:** 9-13 seconds
* **Shot Type:** Slow-motion action shot followed by a radiant close-up.
* **Subject:** The **25-year-old woman with a natural, minimalist aesthetic**.
* **Description:**
* **(Action):** In beautiful slow motion, the person splashes their face with pristine, clear water. Individual droplets fly towards the camera. The lighting is now golden hour or soft morning sun, creating a halo effect.
* **(Result):** A smooth dolly zoom into a close-up of their face. Their skin is now visibly **plump and hydrated**, dewy, and glowing with health. They have a genuine, confident smile. A single, perfect water droplet rolls down their cheek.
* **Keywords:** Slow motion water splash, radiant skin, glowing, hydrated, dewy, transformation, healthy glow, cinematic, golden hour light.
**[SCENE 5: THE CALL TO ACTION – BRAND REINFORCEMENT]**
* **Duration:** 13-15 seconds
* **Shot Type:** Final product lockup shot.
* **Subject:** The **GlowHydra Hyaluronic Cleanser** bottle with text overlay.
* **Description:** The final shot is the **GlowHydra Hyaluronic Cleanser** bottle sitting on a clean, minimalist surface. The background is slightly blurred. The brand logo and the tagline “**Your Daily Glow, Unlocked.**” appear in clean, modern typography.
* **Keywords:** Product shot, call to action, clean typography, minimalist background, branding.
—
**[GLOBAL DIRECTIVES FOR THE ENTIRE VIDEO]**
* **Overall Aesthetic:** **Natural and organic**. Bright, airy, clean, and uplifting.
* **Pacing:** Fast-paced cuts to maintain engagement, with moments of luxurious slow motion for emphasis.
* **Color Palette:** **Soft whites, pastel blues, and a touch of sage green**.
* **Lighting:** Consistently bright, soft, natural-looking light.
* **Focus:** Maintain a shallow depth of field.
* **Technical Specs:** Aspect Ratio: 9:16, Resolution: 4K, Frame Rate: 30fps with 120fps for slow motion, Style: Cinematic, high-end commercial.
**[NEGATIVE PROMPTS / EXCLUSIONS]**
* **Exclude:** Unrealistic “plastic” or overly airbrushed skin, cluttered or distracting backgrounds, medical or sterile laboratory settings, dark or yellow lighting, cartoonish effects. The model should look naturally beautiful and relatable, not overly made-up.